Rickenbacker™ enthusiasts have long sought a replacement pickup from JBE since the introduction of the R4000s for Ric basses. The R300 Style Pickup Set for RIC, now part of the R-Series designed for Rickenbacker guitars and basses, offers a high-performance, noise-free solution for Ric guitars.

The R300's design enables the reuse of Ric's chrome pickup covers, maintaining—and potentially enhancing—the classic aesthetic of a finely crafted Rickenbacker instrument, and marks a substantial upgrade over stock and other aftermarket pickups. The R-300s address the prevalent issues of noise and hum, which often limit Ric guitars and basses to private collections instead of live performances and recording sessions. Moreover, the R-300 pickups operate so silently that one might wonder if they are active. The advantages extend beyond these features.